Issue: Feb 2008


Supplier Diversity with AREA51-ESG



AREA51-ESG, Inc. profile and interview with Ronald Hayes C.P.M., Director of Automotive Business

by Rob White

Area51-ESG, Inc. announced their inclusion in the Q1 2008 edition of Automotive Industries magazine, distributed to over 50,000 global automotive industry leaders and decision-makers.

Area51-ESG is the first certified minority-owned, 8(a) disadvantaged Tier 2 supplier selected to be profiled and interviewed in the world’s oldest continuously published automotive trade publication.

In the interview, Mr. Hayes explains the surprising discovery that no semiconductor or component manufacturer has awarded a franchise to a minority-owned distributor to service the multi-billion dollar automotive electronics market. Every automotive OEM and many Tier1 suppliers in the United States have strategically valued the contributions of minority-owned businesses for decades, resulting in billions of dollars in annual contracts, yet electronic components have been overlooked. Area51-ESG is proposing a dialogue with automotive OEM, Tier1 suppliers, and the semiconductor and component manufacturers resulting in opportunities for minority-owned distributors to add supply chain value, reduce total cost, and create jobs.

The entire company profile and interview is available at:
http://www.ai-online.com/Adv/Previous/show_issue.php?id=2091&search=true

About Automotive Industries

Automotive Industries is devoted to providing a global coverage on all aspects of the automobile marketplace, with an emphasis on the people, products and processes that shape the industry. Automotive Industries provides more than 50,000 manufacturers and suppliers with in-depth news, information, insight and analysis on the global events that affect the auto industry.

Automotive Industries is the world's oldest continually published trade publication covering the automaking business, having started in 1895. Automotive Industries is dedicated to helping automotive management make better decisions delivering quality information via voice, video and magazine services to help you connect & communicate with manufacturers and suppliers worldwide.
Contact Automotive Industries at: 1.313. 262.5702 or email jal@autoindustry.us

About AREA51-ESG, Inc.

Started in 2000, Area51-ESG is a certified minority-owned and 8(a) disadvantaged premiere independent distributor to the aerospace, industrial, defense, consumer, and automotive electronics markets. By providing outstanding customer support, quality products, and reasonable prices, Area51-ESG’s growth is sustained through its supplier and customer relationships. Area51-ESG is operated with a diverse staff in 7 sales offices strategically located, as well as the headquarters in Irvine, California. Area51-ESG’s quality management system is ISO9001:2000 and AS9120 certified and is TS-16949 compliant. Area51-ESG is a member of ERAI, NEDA, SAE, SCMBDC, MMBDC, and the Irvine CA and Pontiac MI Chambers of Commerce. Company website: www.area51esg.com
Ronald Hayes, C.P.M. 25 year automotive purchasing career included United Technologies Automotive, Asahi Glass Automotive, Mitsubishi Motors North America, and Harman/Becker Automotive Systems. Mr. Hayes joined Area51-ESG in 2007 with a mission to lead Area51-ESG’s automotive business and to promote opportunities for growth of supplier diversity.

Personal profile: www.linkedin.com/in/area51detroit

PR contact:
Ronald Hayes
Area51-ESG Metro Detroit
4731 Nantucket Court
Commerce Township, MI 48382
248.685.0051
ron@area51esg.com


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