Issue: Mar 2009


Exide Technologies Supplying Batteries for All-New Toyota Venza



by Steve Barclay

Exide Technologies, a global leader in stored electrical-energy solutions, announces another new supply agreement with Toyota Motor Engineering & Manufacturing North America (TEMA). The Company has begun shipping lead-acid starting batteries for the new Toyota Venza, an all-new vehicle that combines a unique blend of sedan refinement and sport utility (SUV) functionality. The Venza is assembled at Toyota Motor Manufacturing, Kentucky, Inc. (TMMK) in Georgetown, Kentucky and is sold exclusively in North America.

According to the terms of the supply agreement, Exide is providing TMMK up to 75,000 units of group size 24 starting batteries annually for the U.S.-produced passenger vehicles. The batteries are manufactured at Exide's Bristol, Tennessee facility and shipped directly to TMMK.

"Our newest supply agreement with Toyota is evidence of Exide's adaptability to today's rapidly changing worldwide vehicle manufacturer standards," said Bruce Cole, President of the Transportation Americas business division for Exide Technologies. "Exide's ever-strengthening alliance with Toyota stems from our Company's ability to provide a consistently higher degree of service and product quality. These deliverables help Toyota live up to its mission of creating a more prosperous society through automobile manufacturing."

Exide also supplies Toyota with batteries for its North American-produced Avalon, Camry, Corolla, and Matrix cars as well as Sequoia sport-utility vehicles and Tundra trucks. The new supply agreement continues a long-standing, successful relationship between Exide Technologies and Toyota that began in 1988.

Exide Technologies, with operations in more than 80 countries, is one of the world's largest producers and recyclers of lead-acid batteries. The Company's four global business groups -- Transportation Americas, Transportation Europe and Rest of World, Industrial Energy Americas and Industrial Energy Europe and Rest of World -- provide a comprehensive range of stored electrical energy products and services for industrial and transportation applications.

Transportation markets include original-equipment and aftermarket automotive, heavy-duty truck, agricultural and marine applications, and new technologies for hybrid vehicles and automotive applications. Industrial markets include network power applications such as telecommunications systems, electric utilities, railroads, photovoltaic (solar-power related) and uninterruptible power supply (UPS), and motive-power applications including lift trucks, mining and other commercial vehicles.



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