Issue: Apr 2010


Client ConneXion, LLC Assists GM Dealers with Achievement of Top-Level SFE Goal Bonus



by Alan Tran

Client ConneXion, LLC (CCX) has launched the much-anticipated "Standards For Excellence" Procurement Program that aids GM dealers in attaining Quarterly lead response and bonus goals. GM has cracked down on all GM dealers with strict guidelines to answer all OneSource leads in a timely manner (less than one hour); the after-hours, weekend and holiday lead response service provided by Client ConneXion has assisted in lowering response times and allows for a few peaceful hours of sleep by GM Internet Managers. Marc McGurren of Jerry Durant Auto Group in Weatherford, TX attests: "CCX has helped me sleep at night with their GM procurement program. I highly recommend using their team to get you the 99.1% or more."

With the recent changes made to the already stringent goals set by GM to provide immediate response to all inquiries, more Internet Managers are turning to lead response firms like Client ConneXion to accomplish the less than one hour reply target. John Meadows, E-Commerce Director for Clay Cooley Motors, has long been a Client ConneXion subscriber and said: "CCX is the best bolt-on solution to our websites to produce additional leads and sales that I have found to date. I strongly recommend the Live Chat and the SFE lead answer program."

Client ConneXion is a software solution firm that specializes in a Live Web Chat Application that proactively engages and "UPs" every web visitor for auto dealerships throughout the country. McGurren, who has dubbed himself as a "chat evangelist," reportedly sells on average an additional 15 units each month utilizing Client ConneXion's Live Web Chat Application. Furthermore, Brian Barnes, Classic Chevrolet Sugar Land Internet Director, corroborates, "We also have been using the Live Chat program for several months and have found it to be an important tool for our sales agents, both floor and Internet. Customers that are using the Internet to research vehicles have found that chatting with a real sales agent to be a very informative way to learn more about a vehicle's options, availability, rebates, and dealership's specials."

When asked why GM aims for an urgent response to the OneSource leads, Client ConneXion Founder Timothy Michael feels that "consumers expect instant attention and by accommodating their need for a quick response it typically stops the shop and we're happy to provide that solution through the SFE Procurement Program or via the Live Web Chat. Instant contact and response is what we've built our business on." Barnes confirms, "In the past we have found it very difficult to have the clock stopped in the middle of the night and it takes away from our families on weekends. The price of the service is reasonable and the peace of mind, as well as the good night's sleep, is priceless. I would highly recommend this service to any GM dealership, big or small." Currently, Client ConneXion is the #1 lead source for the #1 Chevy dealer in the Nation, Classic Chevrolet in Grapevine, TX.

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