Issue: Oct 2010


Hella's Fuel-Reducing Electronics will Help U.S. Auto Industry



Hella's portfolio of energy management systems and components will help automakers increase fuel efficiency and lower tailpipe emissions.

by Nick Palmen

"Hella is optimistic its solid financial structure, innovative products, strong manufacturing base and network of customer support operations will help the U.S. auto industry return to growth and profitability," said Dr. Martin Fischer, president of Hella Electronics Corporation and head of Hella Corporate Center USA.

"Our NAFTA region locations are fully able to support our customers with engineering and manufacturing in all product categories. We are contributing to the current environmental and safety movement in the U.S., as well as comfort functions, such as driver access and authorization systems."

He noted that Hella has overcome the worldwide auto industry downturn by maintaining a conservative financial standing, responding to industry needs for fuel efficiency solutions and locating key customer support, engineering and manufacturing operations in all major regions of the world.

With U.S. headquarters in Plymouth, Mich., Hella has been increasing its own manufacturing capacity, despite the auto industry crisis. Its newest electronics plant in San Jose Iturbide, Mexico, opened in 2008. In 2010 the new plant won Hella's top internal quality award for electronics products.

Among the products displayed in Hella's Convergence 2010 exhibit are the company's intelligent battery sensors, electric wastegate actuators, voltage stabilizers and DC/DC converters.

About Hella: Hella KGaA Hueck & Co. develops and manufactures lighting and electronics components and systems for the automotive industry. Its joint venture companies also produce complete vehicle modules, air-conditioning systems and vehicle electric systems. In addition, Hella has one of the largest automotive aftermarket organizations in the world, with its own sales companies and partners in more than 100 countries.

Hella Group sales were $4.69 billion in fiscal year 2009-2010. Hella is one of the top 50 automotive parts suppliers in the world and one of the 100 largest industrial companies in Germany. Nearly 23,000 people work at 70 locations in more than 30 countries, including more than 3,500 research-and-development engineers and technicians. Additional information is available at www.hella.com.



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