Redline Detection, the world’s leader in diagnostic leak detection
technology, announced that CMO Alex Parker has joined the Petersen
Automotive Museum for their new business incubator program, sponsored by
Rolex. The incubator program is designed to support visionary female
entrepreneurs with early-stage businesses to drive change in the automotive
“With only 23.6% of motor vehicle industry positions held by women in 2019,
we felt it was our responsibility as a world leader in automotive thought to
create this incubator program,” said Executive Director Terry L. Karges of
the Petersen Automotive Museum. “Through the generous support of Rolex, and
our selection committee, we can empower and develop visionary women to
harness their potential and give them an opportunity to break into the
Parker joins the committee of industry leading women offering their business
expertise in this mentorship program. The program is open to female
entrepreneurs with early-stage businesses in the greater Los Angeles area
that are within or related to the automotive industry. The committee will
invest $25,000 and provide hands-on mentorship to one selected company, who
will receive access to the Petersen network of sponsors and partners. The
mentors will guide the selected company on how to create a roadmap to meet
their business goals and prepare for their next financial milestone.
“This incubator program is a rare opportunity to impact the future of our
industry. I’m thrilled to join the Petersen Automotive Museum in this
exciting venture, and I look forward to helping these visionary
entrepreneurs turbocharge their businesses,” said Alex Parker.
Applications are currently open and will be accepted until July 31, 2021. To
apply, please visit https://www.petersen.org/busin
more information about the Petersen Automotive Museum, visit Petersen.org.
About the Petersen Automotive Museum Foundation
The Petersen Automotive Museum Foundation is a non-profit 501(c)(3) charity.
The museum is located at 6060 Wilshire Blvd. (at Fairfax) in Los Angeles,
California 90036. Hours of operation are Wednesday-Sunday, 10am-5-pm. For
general information, call 323-930-CARS or visit Petersen.org.
About Redline Detection
Redline Detection, headquartered in Orange, Calif., develops and
manufactures the world’s best-selling diagnostic leak detection equipment.
From the world’s leading OEMs to individual technicians, Redline Detection
has built a global fan base for its professional grade custom diagnostic
solutions, as well as its ability to increase the bottom line. To learn more
about Redline Detection and its award-winning products, please visit