SpinCar, the global leader in digital automotive merchandising software and
data, announced today that it has acquired Pulsar AI, creator of the auto
industry’s most advanced conversational AI platform. By combining Pulsar’s
virtual sales assistant technology with SpinCar’s industry-leading digital
merchandising offering, the company will expand its solution set to drive
greater levels of online shopper engagement and lead conversion for auto
retailers. The acquisition will enable SpinCar to extend its shopper data
and digital content assets into additional dealer communication channels and
customer touchpoints. Pulsar’s automated communication technology will be
integrated into the SpinCar platform and Pulsar’s 30 employees will become
part of SpinCar’s expanded global Product, Operations and R&D organization.
“Pulsar’s team of deep learning specialists, developers, data scientists,
linguists and operations personnel have developed some of the most powerful
conversational AI capabilities available today,” said Devin Daly, SpinCar
Co-Founder and CEO. “We are thrilled to welcome them to the SpinCar family,
and we look forward to leveraging Pulsar’s expertise and technology
innovations to deliver even greater business results for dealers of all
sizes and types. This acquisition will enable us to accelerate our platform
expansion efforts to meet growing demand for digital capabilities that
deliver more engaging and personalized experiences to vehicle shoppers at
every touchpoint.” Michael Quigley, SpinCar Co-Founder and Chief Strategy
Officer added, “The acquisition of Pulsar along with future acquisitions of
innovative technology companies in the auto space represent a key component
of our growth strategy.”
Pulsar AI was founded in 2016 by Dachi Choladze, Zaal Gachechiladze and Sopo
Chkoidze in Tbilisi, Georgia. Company investors include New York-based Great
Oaks Venture Capital and San Francisco-based Ridge Ventures. Pulsar’s
conversational AI platform leverages proprietary Machine Learning (ML)
models and Natural Language Processing (NLP) combined with Artificial
Intelligence technology to engage online shoppers in personalized two-way
conversations. The company’s technology increases the efficiency and
effectiveness of dealership BDCs and Internet Sales operations by delivering
immediate, relevant and persistent follow-up to every online lead
submission. Pulsar’s automated agents are capable of responding to an
unlimited number of shopper inquiries via email or text, across more than 40
topic areas.
“SpinCar has established itself as a trusted solution provider and partner
to thousands of auto dealers around the world,” said Dachi Choladze, Pulsar
Co-Founder and CEO. “We share a common belief that technology can be used to
drive operational efficiencies while also delivering a better shopping
experience. Joining SpinCar will enable us to accelerate the development of
innovative new applications that leverage the power of conversational AI.”
As traditional brick and mortar dealers face growing competition from highly
capitalized, digital-first auto retailers, the need for business
transformation is more critical than ever. SpinCar’s expanding data sets,
content libraries and technology applications are helping thousands of
dealers drive operating efficiencies while delivering seamless and more
personalized omni-channel experiences to meet the needs of today’s consumer.
With the Pulsar acquisition, SpinCar will maintain offices in New York (NYC
and Syracuse), San Francisco, Tbilisi, Manchester, UK and Toronto.
About SpinCar
SpinCar offers automotive dealers, wholesalers, OEMs and third-party
marketplaces the industry’s most advanced platform for digital
merchandising. The company’s suite of products build trust between buyers
and sellers by bringing the physical showroom experience to car shoppers
wherever and whenever they want. SpinCar’s proprietary shopper behavioral
data and digital technology applications enable vehicle sellers to deliver
hyper-personalized interactions across the entire car buying journey. To
date, the company has delivered more than 1.5 billion shopper interactions
across more than 40 countries. To learn more about SpinCar, visit
SpinCar.com
Alexis Cardona, SpinCar, +1 3158499758, alexis@spincar.com
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